Declaration of Independence
ARTICLE 1
Perfume is dead, long live perfume!
We proudly proclaim the birth of Etat Libre d’Orange, the Orange Free State — a newly emancipated territory, a land of licentiousness and seduction, where olfactory insubordination reigns supreme. Here, fragrance has been liberated from the traditional restrictions of the perfume industry, where even the most talented noses are subjected to the expectations of brands and are forced to conform to the demands of the marketplace. At Etat Libre d’Orange, perfumers are given complete creative freedom to play with their own personal fantasies and develop original, provocative scents. In this way, we return to the ideals of perfume – its carnal energy, sensual power, and the essential, erotic expression of the body and its desire.
ARTICLE 2
By according freedom to the artists, the creators of perfume, Etat Libre d’Orange recognizes the consumer who refuses to conform, who respects perfume as a tool of seduction. We salute those who want to express their unique individuality by wearing an exceptional and extraordinary fragrance.
ARTICLE 3
Placing the rarest of raw materials into the hands of passionate and privileged artists, Etat Libre d’Orange eludes the pitfalls of standard scents and anonymous users, and facilitates the meeting of an authentic perfume with its future emissary. When craftsmanship and creativity take precedence over industry and marketing, the world of perfume and its devotees bear witness to a small revolution.
ARTICLE 4
In keeping with the emphasis on fragrance, Etat Libre d’Orange has dismissed the superficiality of ostentatious packaging in favor of simplicity and elegance. The purity and uniformity of our bottles form a gallery of innovation for those who are more concerned with originality in scent than pretentious fanfare.
ARTICLE 5
Etat Libre d’Orange advances creativity through the power of suggestion. Fragrance themes are proposed to the creators, who then improvise according to their whims and their taste. We follow a simple principle – the more flexible themes result in the more daring productions. Our aim is not to shock for the sake of shocking, but to provoke the senses with an unconventional freshness and to incite pleasure.
ARTICLE 6
Jasmin et Cigarette, Putain des Palaces, Je suis un Homme... The discovery of the perfumes of Etat Libre d’Orange is an invitation to personal discovery, exploration, and revelation. These are scents that uncover secrets, hidden passions, private obsessions, the essence of sexuality and desire. These are perfumes for the initiated, the daring, who wear their intimate details and their scent as a second skin, as a challenge.